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Organized tourism
Organized tourism in Istria goes back to the Romans, when emperor Vespasian, for the entertainment of that time, built the amphitheater (Arena) in Pula.
During the reign of Austro-Hungarian Empire in (1866), Austrian and Hungarian royalty and aristocracy started visiting local resorts and discovered Poreč. Significant efforts were made after World War II, to develop the tourist infrastructure and to accentuate its importance